You not going to believe who Pepsi stole from the Coca-Cola family.
It’s Santa. Yes, the bearded icon that’s been with Coca-Cola for many decades has made his way into a recent Pepsi ad. Call it what you will, but the cola wars, which started with the Pepsi Challenge in the late 1970s, will not die. And if Pepsi hadn’t stooped low enough, they stole the polar bears from Coke, too (see video below).
Well, if Summer time is Pepsi time, as this ad claims, then the rest of the year belongs to Coke, right?
It’s the most wonderful time of the year. No, not Christmas — although it look like it weatherwise in the Mid-Atlantic. I’m talking about the Super Bowl. You may not care about the game, but the commercials that airing during the game will leave you talking about them in the office on Monday. Yes, everyone is going to be glued to the television set tomorrow, whether you root for the Colts or the Saints (or neither).
Among the contenders buying air time are: Doritos, Hyundai, Coca-Cola, e*Trade, and many others. And if the economy wasn’t screwed enough, even the government — you laugh, but the balancing the federal budget is serious business — jumped on the bandwagon. The Census ad is expect to cost $2.5 million in taxpayer money. Damn you, Washington!!